Google + Twitter: #SmallBizSquad

Brought a team of small business experts together to provide real-time help for #SmallBizSaturday

To celebrate the biggest small business holiday of the year, we teamed up with the Twitter Small Biz team to form a #SmallBizSquad. We invited small business owners to send us their most pressing questions and created a #SmallBizSquad landing page with a real-time feed of helpful tips. As the campaign took off, other small business thought leaders joined in on the squad. In the end, 20+ partners and experts (including Mailchimp, Square, Weebly, AmEx) provided real-time help and resources, generating over 41M impressions.

 Dozens of small business brands and thought leaders joined in on the conversation.

Dozens of small business brands and thought leaders joined in on the conversation.

 From the official Twitter blog

From the official Twitter blog